abracadabra it’s a platform

Macromedia have announced that they’ll start referring to Flash as a platform. Seems to be getting linked alot for a move that at the end of the day is pretty much just a marketing initiative. (Not to say it isn’t a wise move – bound to help in the flash as a web application technology initiative).

Probably the tidbits on the upcoming Flash Player that are part of the platform overview pdf are helping to generate some of that excitement.

As well as the announcement that Macromedia have joined the Eclipse foundation and are planning a RIA development tool in the form of an Eclipse plugin. It seems that it will be a replacment for FlexBuilder. Atleast to begin with – some comments in Sho Kuwamoto’s blog could lead one to believe that they are considering something similar for (non-Flex) Flash application development.

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